Wednesday, March 25, 2009

DIY Distro and Marketing with Scott Kirsner

There is an interesting short interview with Scott Kirsner (@ScottKirsner) on Matt Dentler's blog (@MattDentler) about Scott's new book Fans, Friends & Followers: Building an Audience and a Creative Career in the Digital Age. I plan on checking out his book as soon as I can get my hands on it.

Scott also moderated two panels I attended: The Future of DVDs and Digital Distribution & Marketing Meets New Media: Building Your Audience Online. The distro panel was one of the two best panels I attended this year (the other being comedy for web/tv, for which I am still looking for the podcast). The panelests got into specific numbers as far as money earned online etc. and I think Gary Hustwit had some great things to say about getting his previous film Helvetica out into the world.

During the Q&A session an audience member made an interesting comment regarding piracy and donations. The idea being that if you watched a pirate copy of Super Size Me, for example, then you could go to Morgan Spurlock's site and make a "donation" to compensate him for the work. Some people took it as a joke, but I think it is an interesting idea.
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